The answer to that question is YES. Fundraiser cards can absolutely
help your organization not only raise money, but keep a large percentage of the
proceeds. All it takes is a little planning, and some creative sales, to get a
program started and raise money.
Knowing where to start is sometimes the biggest challenge. Local businesses traditionally like
sponsoring home town causes. It makes
them look great and shows their community loyalty. So with that said, the best
place to start is going to your local store owners to see if they want to offer
a coupon, discount, freebie, or anything that will get customers in their doors
and help the cause. Depending on the number of offers you receive will most likely
determine what type of fundraising piece to design and order. If you have
several offers, 15 or less, then you can use a single fundraiser card to
capture all of the great values on the back of the card. However, there are
times where you may want to opt for a card/key fob combination if you have the
following scenarios:
- If you have a business that just wants to have a one-time offer, put that offer on the key fob for redemption; the card portion can be kept for the ongoing promotions.
- You are offering a value card where family members can take advantage of the offers. The family member can have a key fob to keep on them, while one member keeps the actual card.
- Maybe a business wants the extra real-estate to put their information and logo for the ongoing promotion. The buyer can keep that on their key fob on a key ring specifically for that business for an ongoing promotion.
Choose from 1, 2, 3 and 5 additional key fobs to add to your piece
depending on your needs. The nice thing about managing the program yourself,
and not having an outside fundraising company help, is you get to keep more of
the profits and stay efficient because you are not splitting commissions
another company, your operating costs stay down, and there is no product to
worry about handing out. In fact, your
operating costs could actually be paid for if you charge the business to
advertise on the card. There are many creative ways to get more bang for your
buck using fundraising cards. Check out sites such as The Fundraising Authority where there are several articles about fundraising including marketing ideas and various other resources to help you with your next project.